Of all the marketing messages you were exposed to yesterday, do you remember any? Did even one message inspire you to take action? If you answered “no” to these questions, that’s a sad testament to an industry that spends billions of dollars each year trying to get your attention.
Espresso B2B has worked with companies around the globe helping them build great content marketing campaigns and establish multi-channel engagement programs. Our Value Creation Workshops are a great starting point for your next campaign.
“We were a bit skeptical at first, I mean we thought we were writing the best possible content, but we weren’t getting traction. IBM introduced us to Espresso B2B who came on site to run their value creation workshop. It changed the way we built content to engage buyers and progress them forward in their decision-making process. It’s made a big difference to us.”
IBM Business Partner, Los Angeles, California